Posts by Frances Barrett

Can you afford to run your own social media marketing campaigns?

When you’re running your own business, it can be tempting to wear all the hats, ALL the time – because.

3 ways to stay on top of your social media over Christmas

Anybody else counting down the days to Christmas right now? I know I am! From a work perspective, it’s that.

User generated content: what is it, and why does it matter?

What is user generated content? User generated content (UG) is, quite literally, content that has been created by and shared.

Help! My posts aren’t getting any engagement!

Most of us have struggled to keep customer engagement consistent across our social media channels. But why is that? What.

Are you making the most of Facebook?

You might already be active on Facebook, and you may get the odd enquiry from your profile now and then.

5 top tips to help you create a head-turning LinkedIn profile

LinkedIn has been a hot topic in my networking circles lately. It’s the social media site that’s often the most.

How to work with a social media influencer

What is influencer marketing? Influencer marketing involves collaborating with high profile social media users who can help you promote your.

Using the right tone of voice to set your business apart

What is your tone of voice (TOV)? In simple terms, your company’s tone of voice is a direct expression of.

How to use your blogs within your social media strategy

In the same way that posting regularly on social media can boost awareness of your business in your online community,.

What is TikTok, and why should your business be using it?

It started life as a ‘lip-synching’ app in 2017, but TikTok has grown rapidly to become the most popular short.